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What is a sustainable Business Model?


Sustainable Business Models Are Becoming The Standard

Over the last few years, sustainable business models – whether green, shared, circular or collaborative – have gained ground in companies. Multinationals  are putting a lot of effort into developing sustainable products and business models. What differentiates sustainable business models is that they not only generate economic value, but also environmental and/or social value. They also often take into account value generated for other stakeholders than just the shareholders. In other words, sustainable business models value economic, social and environmental impact, not only for the company itself but for its entire business ecosystem.

Fact-based sustainability approach


Transitioning to a sustainable food system is a tremendous challenge. The way agriculture is set up today has a huge impact on the environment, most notably on climate change, water use, biodiversity and land use. Still, the need for food will only grow in the coming decades. It is critical to reduce the impact of agriculture, food and beverages and to change the food system as a whole.

To make a change towards sustainable food production, it is important to get the facts right about the current impact and then make strategic choices.

fact-based sustainability approach helps us generate sustainable innovation, helps us design a relevant plan of action and guide us to build a sustainable business model.

Animal Welfare

That area of sustainability is generally overlooked. The food , feed and pet food industries can play an important role to improve how animals are treated. That can simply be done by selecting raw materials and ingredients supplied from companies sharing the same standards  in that regard.


Click on the logo to learn more about the  Animal Protection Index

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